Consumer perceptions on combatting card fraud.
Consumers are concerned about card fraud. Are you?
Brightwell’s fraud survey confirms consumers prioritize security when choosing financial products. This report identifies consumers’ limited options for recouping stolen funds, who they blame when fraud occurs, and what they’re willing to do to protect themselves. What you will discover:
- Differences in consumer perceptions of card fraud along demographic lines.
- Impacts to consumers beyond their financial loss, plus how they view a brand following a fraud attack.
- How Brightwell designed our card fraud mitigation solution Arden to identify and minimize fraud losses for our clients.
Brightwell’s fraud survey confirms consumers prioritize security when choosing financial products. This report identifies consumers’ limited options for recouping stolen funds, who they blame when fraud occurs, and what they’re willing to do to protect themselves. What you will discover:
- Differences in consumer perceptions of card fraud along demographic lines.
- Impacts to consumers beyond their financial loss, plus how they view a brand following a fraud attack.
- How Brightwell designed our card fraud mitigation solution Arden to identify and minimize fraud losses for our clients.